Zwack Liqueur was launched on the US market in 2006, firstly as a test market in Buffalo and later in Ohio – please admire Eddie George, the famous American footballer’s helmet which was a present from the Diageo company in that State – and is now sold coast to coast. In all the cases along the wall to the left you can see items relating to some of our more important export markets.
The screen is showing different advertising films we have used to promote our brands, some of which have received awards, especially the black and white Unicum film.